She had been approached by Netflix cofounder, CEO, and chairman Reed Hastings to collaborate with him on the book, which traces the culture that has guided the company from being a video distributor to a streaming service, and now a studio operator.īolen opened the session by noting, “It's really difficult to imagine a more perfectly timed book,” since Netflix has become more popular than ever before during the COVID-19 crisis. Meyer, a professor at the international business school INSEAD in Paris, discussed with NBAA president and CEO Ed Bolen these and other lessons learned as she coauthored the New York Times bestseller No Rules Rules: Netflix and the Culture of Reinvention. Author Erin Meyer highlighted the importance of building a talent-dense organization that encourages feedback, eliminates rules, and fosters flexibility during a keynote speech at the National Business Aviation Association's recent virtual convention.
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